Start Today by Rachel Hollis Austin Collection

We’re so excited to share that our latest START TODAY by Rachel Hollis Collection is now available at Target! The planners, journals, and notebooks in The Austin Collection were created to showcase the fun, vibrant, and quirky spirit of Austin, Texasthe place we call home. In this collection, you’ll find three new Priority Planners, two Start Today Journals, and two notebooks so you can set yourself up for success and achieve your goals every day. Scroll down for a closer look at each one!


The Start Today Journals


The Austin Collection Start Today Journals come with 90 daily pages for daily gratitude and intentional goal-setting. Inside you’ll find a section for a 10-year dream visualization, fill-in-the-blank dates, an inspirational ribbon marker, and extra pages for notes. Be sure to listen to The Rachel Hollis Podcast Episode 72 to learn how to do the practice. We love both beautiful covers!

Be Brave Start Today Journal - StartToday.comYes You Can Start Today Journal - StartToday.comStart Today Journal Introduction Page - StartToday.comStart Today Journal Daily Pages - StartToday.comStart Today Journal #1 Goal - StartToday.com

Watch the How-To Videos

Shop the Start Today Journals

Read how the Start Today Journal changed these women’s lives:


I Used the Start Today Journal to Get Out of Debt. Here's How!
How This Mom & Company Executive Used the Start Today Journal to Improve Her Habits

The Start Today Journal Helped Me Change My Perspective After a Traumatic Brain Injury
This Research Assistant Used the Start Today Journal to Earn Her Master's Degree


The Priority Planners


The Austin Collection Priority Planners are a 3-month planning tool to help you take the next step in your journey to achieving your greatest goals in life. Inside you’ll find a 3-month overview with checkpoints, weekly and daily planning pages, quarterly and weekly reviews, and fill-in-the-blank dates.

You Are Unstoppable Priority Planner - StartToday.comFocus On What Matters Priority Planner - StartToday.comKeep Dreaming Priority Planner - StartToday.comPriority Planner Austin Collection - StartToday.comPriority Planner Austin Collection Checklist - StartToday.comMonthly Pages of Priority Planner - StartToday.com

Watch the How-To Videos

Shop the Priority Planners


The Start Today Notebooks


Each Start Today Notebook is spiral bound with 150 pages so you can write, draw, and doodle away. There are 3 sections with a dot grid, ruled lines, and blank pages ready for you to write down all your thoughts and plans to make your dreams a reality. 

Create Your Own Path Notebook - StartToday.com
Just Try Start Today Notebook - StartToday.comStart Today Notebook - StartToday.comStart Today Notebook Big Dreams - StartToday.com

Shop the Start Today Notebook


We hope you feel inspired to reach your big dreams with these new journals, planners and notebooks. Find The Austin Collection at Target.com or in Target stores next to Rachel’s new book Didn’t See That Coming. Available for shipping within the U.S. Use #StartTodayJournal, #PriorityPlanner, #StartTodayNotebook, and #RachelHollisforTarget on social to share how you’re using Start Today tools in your morning routine.